Hi, I’m Heather.
Claude is my intern. Humans are my priority.

A selection of work serving humans across product, web, and brand.

PRODUCT

The flows of Paycheck Planning on mobile and web.

Paycheck Planning

Showed users how long their paycheck will last (+39% trial starts, $1.8M impact)

The flows of Financial Roadmap on web.

Financial Roadmap

Made long-term financial progress easy to visualize (+$120K revenue impact)

Comparing the three queues in mobile.

Quse App

Built a flexible budgeting system that adapts to real-life spending

Quse design system components.

Quse Design System

Created a scalable component system to improve consistency and speed

EveryDollar design system components.

EveryDollar Design System

Scaled a shared design system to improve consistency across the product

Key points across Financial Peace in mobile.

Financial Peace App

Helped more users stay on track to pay off debt (+30% increase in users on track)

BRAND & WEB

Landing page experience for Bellevue Coffee Shop.

Designing a Thoughtful Entry Point Into Faith

Designed a conversational, content-driven landing page that made exploring questions around life and faith feel approachable and engaging.

Landing page experience for Champions Centre.

Designing a 40-Year Legacy Experience

Designed a story-driven anniversary experience that transformed complex historical content into an engaging, narrative-based digital experience.

Landing page experience for 3Circle Church.

Designing a Welcoming Digital Front Door

Improved first impressions and clarity of information, helping new visitors understand where to start and increasing engagement across key content areas.

Packaging that feels simple, consistent, and easy to recognize at a glance.

Building a Neighborhood-Driven Brand (Local Bakery)

Designed a brand identity and packaging for a local bakery—elevated, approachable, with a slightly quirky feel.